Pixpa vs Wix

March 11, 2025 | Author: Sandeep Sharma
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Pixpa
Pixpa is the all-in-one platform to create a beautiful portfolio website with e-commerce, client galleries, and blog.
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Wix
Create a free website with Wix.com. Customize with Wix' free website builder, no coding skills needed. Choose a design, begin customizing and be online today! 100s of fully customizable HTML5 templates available in every category. We make it fun to create your own site - it’s hassle-free, and you don’t need any coding skills.

Pixpa and Wix are both website builders, which, in layman’s terms, means they exist to help people create visually stunning online spaces without the terror of writing code or summoning eldritch HTML entities. They provide drag-and-drop interfaces, an assortment of templates that make everything look like it was designed by someone with taste and enough SEO tools to convince search engines you matter. They also allow you to connect your own domain, which is a bit like being able to name your own spaceship—an exciting privilege that makes you feel important, even if nobody ever visits.

Pixpa, hailing from India and founded in 2013, has a laser-focused mission: making the internet beautiful for photographers, artists and creative types who spend more time capturing the world than configuring website widgets. It comes with a built-in client proofing system, which allows photographers to share work with clients in a way that makes everyone feel like they’re participating in something terribly professional. Unlike other builders that try to be everything to everyone, Pixpa leans hard into portfolio perfection, subtly suggesting that if you’re not showcasing your work, you may as well be shouting into the void.

Wix, meanwhile, comes from Israel, has been around since 2006 and is essentially the Swiss Army knife of website builders—except instead of a corkscrew, it has an AI-powered website builder that confidently tells you what your site should look like (sometimes correctly). It offers endless customization, a dizzying array of third-party apps and a level of flexibility that can either be liberating or utterly overwhelming, depending on whether you enjoy decision-making. Unlike Pixpa, which knows exactly who it’s for, Wix enthusiastically invites everyone in, sits them down and says, “Right, let’s make you a website and possibly a headache.”

See also: Top 10 Website building platforms
Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com