Google Forms vs Qualtrics
March 20, 2025 | Author: Sandeep Sharma
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Create a form and collect the responses in a Google Docs spreadsheet. To get started view all templates or click on one of the categories below. It's free
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Online Survey Software & Insight Platform. Keeping a pulse on your customers doesn't have to be hard. Qualtrics survey software makes it easy to track customer satisfaction, loyalty, and feedback. As the top online survey platform to academic institutions and market researchers everywhere, conducting marketing research has never been easier. Qualtrics makes it easier, faster, and more affordable to conduct 360-degree employee assessments and get 360 feedback.
See also:
Top 10 Online Survey software
Top 10 Online Survey software
Google Forms and Qualtrics, as far as online survey tools go, are like two cousins at a family reunion—both very much part of the same clan but with wildly different personalities. They both allow you to create surveys that can be shared through links, emails or even embedded in a website, making them useful for anyone looking to gather a little information from the masses. Data can be easily collected, reports generated and both have the very helpful ability to integrate with other tools like Google Sheets or Excel. It's almost like they’re both here to help, whether you’re conducting a pop quiz or a market study.
Google Forms, though, is like the friendly neighborhood barista who knows your name. Launched in 2008, it’s free, simple and perfect for casual users, educators and small businesses who just want to get things done without overcomplicating matters. Customization options? Limited, but it's not like you need them to create a basic form. It's like the digital equivalent of a piece of paper with a pencil—simple, reliable and practical—but don't expect it to solve world peace or manage your enterprise.
On the other hand, Qualtrics is the corporate research guru who has read every book on survey design and perhaps a few extra ones on how to ensure your data never escapes. Since 2002, it’s been the tool for large organizations needing advanced analytics, custom logic and highly detailed reports. It’s the sort of tool that lets you ask, “But what did our customers really think?” and then gives you the means to find out with intricate precision. This is a paid product, designed for those who are ready to dive deep into customer experience or employee engagement and it's certainly not for the faint of heart or the casual form-filler.
See also: Top 10 Online Survey software
Google Forms, though, is like the friendly neighborhood barista who knows your name. Launched in 2008, it’s free, simple and perfect for casual users, educators and small businesses who just want to get things done without overcomplicating matters. Customization options? Limited, but it's not like you need them to create a basic form. It's like the digital equivalent of a piece of paper with a pencil—simple, reliable and practical—but don't expect it to solve world peace or manage your enterprise.
On the other hand, Qualtrics is the corporate research guru who has read every book on survey design and perhaps a few extra ones on how to ensure your data never escapes. Since 2002, it’s been the tool for large organizations needing advanced analytics, custom logic and highly detailed reports. It’s the sort of tool that lets you ask, “But what did our customers really think?” and then gives you the means to find out with intricate precision. This is a paid product, designed for those who are ready to dive deep into customer experience or employee engagement and it's certainly not for the faint of heart or the casual form-filler.
See also: Top 10 Online Survey software