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Google Assistant vs Microsoft Copilot
March 10, 2025 | Author: Adam Levine
9★
Virtual assistant integrated in conversational user interface products: Google Allo and Google Home. You can ask a question for an answer, and follow up with multiple questions, with Google picking the conversation out and returning the right answer.
10★
Microsoft 365 Copilot - your copilot for work. It combines the power of large language models (LLMs) with your data in the Microsoft Graph and the Microsoft 365 apps to turn your words into the most powerful productivity tool on the planet.
The trouble with AI assistants is that they always seem to know more than you but never quite in the way you’d like. Both Google Assistant and Microsoft Copilot are prime examples of this peculiar phenomenon. They both understand words (mostly), respond to questions (sometimes) and integrate deeply into the ecosystems of their creators, ensuring that once you start using them, you may never escape. Whether you're asking them to dim the lights, summarize a 300-page report in five seconds or explain why your fridge just started talking to you, they’ll have an answer—though whether it’s useful or slightly ominous is another matter.
Google Assistant, an entity birthed by the mighty Googleplex in 2016, is the sort of AI you’d expect to be disturbingly cheerful about reminding you of an appointment you forgot to cancel. It lives in your phone, your speaker, your watch and possibly your toaster, ever eager to fetch weather updates, play your favorite song or accidentally call your boss when you meant to dial your mother. It excels at casual chitchat, managing your smart home and answering profound philosophical queries like "Why is the sky blue?"—though you may regret asking.
Microsoft Copilot, by contrast, emerged in 2023 with the smug confidence of an AI that knows how to generate a quarterly earnings report in the time it takes you to sneeze. Unlike its chatty cousin, it prefers the solemn halls of Word, Excel and Teams, where it spends its time assisting professionals by rewriting their emails to sound more intelligent than they actually are. Built for businesses and knowledge workers, Copilot doesn’t care what music you like—it’s too busy automating your workflow, crunching data and subtly implying that your PowerPoint slides could use a little more oomph.
See also: Top 10 AI Assistants
Google Assistant, an entity birthed by the mighty Googleplex in 2016, is the sort of AI you’d expect to be disturbingly cheerful about reminding you of an appointment you forgot to cancel. It lives in your phone, your speaker, your watch and possibly your toaster, ever eager to fetch weather updates, play your favorite song or accidentally call your boss when you meant to dial your mother. It excels at casual chitchat, managing your smart home and answering profound philosophical queries like "Why is the sky blue?"—though you may regret asking.
Microsoft Copilot, by contrast, emerged in 2023 with the smug confidence of an AI that knows how to generate a quarterly earnings report in the time it takes you to sneeze. Unlike its chatty cousin, it prefers the solemn halls of Word, Excel and Teams, where it spends its time assisting professionals by rewriting their emails to sound more intelligent than they actually are. Built for businesses and knowledge workers, Copilot doesn’t care what music you like—it’s too busy automating your workflow, crunching data and subtly implying that your PowerPoint slides could use a little more oomph.
See also: Top 10 AI Assistants
