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Appian vs Salesforce
March 17, 2025 | Author: Michael Stromann
19★
Appian is a leader in low-code development & BPM. It provides companies a simpler way to create powerful software.
68★
Most-popular CRM. Easy collaboration. Proven cloud platform. Salesforce.com offers everything you need to transform your business into a Social Enterprise, so you can connect to customers and employees like never before. With no software or hardware to install, you're up and running—and seeing a positive impact on your business—quickly.
Appian and Salesforce, two grand digital behemoths, have quite a lot in common. Both are, in essence, rather clever pieces of software that allow businesses to build things without actually knowing how to build things. They float about in the nebulous cloud, automating workflows and making managers feel terribly efficient. AI is sprinkled throughout both, like a particularly smug spice, ensuring that processes hum along with minimal human intervention. If you're in need of something to organize your customers, processes or existential crises, both will happily oblige.
Appian, however, is the sort of software that leans toward the grand orchestration of business processes, a sort of symphony conductor for workflow automation. Born in the USA in 1999, it started life with the noble goal of helping enterprises—banks, healthcare giants and governments—make sense of their sprawling, bureaucratic nightmares. It’s quite good at integrating with other systems, making it the digital equivalent of an extremely well-connected but slightly introverted consultant. CRM? Not really its thing. Complex case management across departments? Now we're talking.
Salesforce, on the other hand, burst onto the scene in the same year, also in the USA, but with a very different agenda—selling things, managing customers and generally making sure businesses could extract as much revenue from their interactions as humanly (or inhumanly) possible. It evolved into a sprawling empire of sales, marketing and service automation, complete with clouds that do everything except produce actual weather. If Appian is the serious, methodical architect of enterprise efficiency, Salesforce is the loud, charismatic sales executive who always knows exactly what you need—before you do.
See also: Top 10 BPM Software
Appian, however, is the sort of software that leans toward the grand orchestration of business processes, a sort of symphony conductor for workflow automation. Born in the USA in 1999, it started life with the noble goal of helping enterprises—banks, healthcare giants and governments—make sense of their sprawling, bureaucratic nightmares. It’s quite good at integrating with other systems, making it the digital equivalent of an extremely well-connected but slightly introverted consultant. CRM? Not really its thing. Complex case management across departments? Now we're talking.
Salesforce, on the other hand, burst onto the scene in the same year, also in the USA, but with a very different agenda—selling things, managing customers and generally making sure businesses could extract as much revenue from their interactions as humanly (or inhumanly) possible. It evolved into a sprawling empire of sales, marketing and service automation, complete with clouds that do everything except produce actual weather. If Appian is the serious, methodical architect of enterprise efficiency, Salesforce is the loud, charismatic sales executive who always knows exactly what you need—before you do.
See also: Top 10 BPM Software
